Vodafone - Voxi Villa
VOXI wanted to cash in on the popularity of Love Island without an official sponsorship so we created an AR Love Island “style” Villa experience in Snapchat.
Working with the talented YARZA twins I art directed and created a wacky viral feeling visual world for this award winning VOXI campaign.
We launched it during the ad break of the first show when people reach for their phone and ended up with more views than the opening episode of the show itself!
Not bad for a campaign that didn’t cost a penny in sponsorship. #winning
Client: Vodafone, Voxi
Type: Digital, Social, Art Direction, PRAGENCY: Ogilvy UK
Awards:DMA Awards Bronze 2019 Utilities & Telecommunications
